![]() ![]() Not sure what to add to your Story? Just ask a question. On the other hand, Poles (especially women) love to engage in surveys that are designed to build relationships. Surveys and sliders are today one of the simplest, and at the same time the cheapest, ways to measure customer needs and profile customers (think how convenient it is to just ask your followers questions about your products). Let’s start with the main feature that Instagram gives us. So if you are planning Instagram communication strategies to the Polish audience and you haven’t included Stories, then… better do it before it’s too late.īut what to add to Stories in Polish social media marketing so that customers love your brand? Polls Two things count in Instastories: building relationships and creativity.įrom the experience of a Polish social media agency, we can assure you that Poles love Stories. And going one step further – they do not require special efforts, super-professional graphics, expensive equipment and a large budget. Sounds like a wonderful e-commerce tool, right? Because it is! Due to the fact that Instastories disappear after a day has passed, they are also a great space to send fans short ad-hoc messages that do not have to fit in with the standard brand communication on the feed. Thanks to this, our followers can go to our blog post or product cards in the store with one move. If our profile has at least 10,000 followers, Instagram also gives us the opportunity to link a relationship with a link. We do not add them directly to the feed – they always land in a separate place, at the top of the application. Stories (or stories) are photos or videos that last up to 15 seconds and (unless you save them) disappear after 24 hours. ![]() Small budget? Stories is your superpower! ![]()
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